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Cultura Privacy Policy

At Cultura, we are dedicated to protecting and respecting your privacy. 

Last Updated May 2026

Privacy Policy

Last Updated: May 2026

1. Introduction

Cultura, LLC, doing business as Cultura Advisory (“Cultura,” “we,” “our,” or “us”), provides business development, appointment setting, sales outreach, and marketing support services for Managed Service Providers (MSPs) and other business clients.

This Privacy Policy explains how we collect, use, store, process, and share information when you:

  • Visit our websites,

  • Submit forms,

  • Communicate with us,

  • Engage with our services,

  • Or interact with our automated communications systems.

This policy applies to our websites, communications, and services operated under Cultura, LLC and Cultura Advisory.

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2. Company Information

Cultura, LLC d/b/a Cultura Advisory
100 N Loudoun St Ste 130
Winchester, VA 22601
United States

Email: sales@culturaadvisory.us

Websites:

  • culturaadvisory.com

  • culturaadvisory.us

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3. Information We Collect

A. Business Contact Information

We may collect:

  • Name

  • Company name

  • Job title

  • Work email address

  • Work phone number

  • Mobile phone number

  • Company address

B. Website & Technical Data

We may automatically collect:

  • IP address

  • Browser and device information

  • Cookies and similar tracking technologies

  • Website activity and page visits

  • Referral sources

  • Advertising and analytics data

  • Session and interaction data

Our websites and systems may use cookies and tracking technologies for:

  • Analytics

  • Advertising

  • Retargeting

  • Attribution tracking

  • Form tracking

  • Scheduling functionality

  • Workflow automation

  • CRM activity tracking

  • User experience improvements

C. Marketing & CRM Data

We may collect:

  • Form submissions

  • Lead source information

  • Appointment scheduling details

  • Chat widget communications

  • Email engagement data

  • SMS opt-in or opt-out status

  • Call logs and communication history

  • SDR notes

  • Lead scoring and qualification data

  • Workflow activity history

  • Missed-call text-back interactions

D. Communications Data

We may record and transcribe calls for:

  • Quality assurance

  • Training

  • Operational documentation

  • Client reporting

  • Accuracy verification

Calls may be automatically recorded and transcribed unless:

  • Prohibited by applicable law, or

  • Express consent is required and not obtained.

We may also store:

  • SMS communications

  • Voicemail messages

  • Email correspondence

  • AI-generated communication summaries or transcripts

E. Payment Information

We may collect and store payment-related information in connection with client billing and service delivery.

Payment processing may also be handled through third-party providers such as Stripe.

 

4. How We Collect Information

We collect information through:

  • Website forms

  • Scheduling tools

  • Chat widgets

  • Cookies and tracking technologies

  • Automated workflows

  • Manual outbound business research

  • Publicly available business information

  • Purchased B2B business databases

  • Calls, emails, and SMS interactions

  • CRM and communications platforms

 

5. How We Use Information

We use information for legitimate business purposes including:

A. Sales & Marketing Activities

  • Cold calling

  • Business outreach

  • Appointment setting

  • Lead qualification

  • Follow-up communications

  • Marketing emails

  • SMS communications

  • Missed-call text-back responses

  • Workflow-triggered communications

B. Automated Communications

After a form submission or interaction, we may automatically send:

  • SMS messages

  • Emails

  • Appointment confirmations

  • Scheduling reminders

  • Follow-up communications

  • Operational notifications

These communications may be sent using automated technologies or workflows.

C. Operational & Service Purposes

We may use information for:

  • Account management

  • Billing and invoicing

  • Service delivery

  • Internal analytics

  • Training and quality assurance

  • Security and fraud prevention

D. Legitimate Interest

Because we operate in a business-to-business (B2B) environment, we may process business contact information based on legitimate business interest, including:

  • Contacting organizations regarding relevant services,

  • Responding to inquiries,

  • Conducting business development activities,

  • And maintaining client relationships.

You may opt out of communications at any time.

 

6. SMS & Automated Communications

By submitting your information through our website, forms, scheduling tools, or communications systems, you consent to receive:

  • Calls,

  • Emails,

  • SMS messages,

  • Appointment reminders,

  • Operational notifications,

  • And follow-up communications.

Communications may be sent using automated technology or workflow automation systems.

Message and data rates may apply.

You may opt out at any time by:

  • Replying STOP to SMS,

  • Using unsubscribe links in emails,

  • Or contacting us directly.

We maintain internal suppression and opt-out procedures designed to honor communication preferences.

 

7. How We Share Information

We may share information with:

  • CRM and communications platform providers

  • Payment processors including Stripe

  • Analytics and advertising providers

  • Cloud storage and productivity providers

  • Contractors and SDRs working on our behalf

  • MSP clients receiving qualified business leads

  • Telecommunications and messaging providers supporting calls and SMS delivery

We do not sell personal information.

 

8. Data Retention

We retain information only as long as reasonably necessary for business, operational, legal, or compliance purposes.

Typical retention periods include:

  • Unengaged leads: up to 3 years

  • Client records: up to 5 years

  • Call recordings and transcripts: up to 1 year

  • Payment and accounting records: as required by law

 

9. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, disclosure, misuse, or loss.

However, no system or transmission method is completely secure.

 

10. Your Rights & Choices

You may:

  • Opt out of SMS communications,

  • Unsubscribe from emails,

  • Request removal from call lists,

  • Request updates or corrections to your information,

  • Or request deletion where applicable.

To make a request, contact:
sales@culturaadvisory.us

 

11. Children’s Privacy

Our websites and services are not intended for individuals under the age of 18.

We do not knowingly collect information from individuals under 18.

 

12. Third-Party Links

Our websites may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.

 

13. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be reflected by the “Last Updated” date above.

 

14. Contact Us

Cultura, LLC d/b/a Cultura Advisory
100 N Loudoun St Ste 130
Winchester, VA 22601

sales@culturaadvisory.us

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